Kansas City Chiefs head coach Andy Reid is partnering with Kraft Singles for a free cheeseburger giveaway tied to National Cheeseburger Day on Sept. 18. The promotion is part of a season-long deal pairing Reid’s well-known love of cheeseburgers with the cheese brand.
Fans can visit TheSingleGreatestCall.com to claim the offer, which provides free Kraft Singles to “help fans turn their burgers into cheeseburgers.”
Reid’s cheeseburger fandom has become part of his Chiefs lore. He has used cheeseburgers as postgame rewards and locker room motivation, while his phrases “Bet you a cheeseburger” and “Treat you to a cheeseburger” have become synonymous with Big Red.
Each week during football season, the site will host a pick’em-style game centered around Reid’s cheeseburger opinions and tailgate takes. Fans can either “GO FOR IT” or “CALL AN AUDIBLE” on Reid’s picks.
Participants will have opportunities to win free Kraft Singles and potentially unlock bigger prizes, including a lifetime supply of Kraft Singles and tickets to Super Bowl LXI.
According to Kraft Singles, cheeseburgers rank among the top three most popular gameday entrees among NFL fans. During football season, the brand says it sells about 77 million pounds of cheese.
Reporter at DukeCityWire, covering the city beat.
Related articles